Your product works fine.
Your instructions don't.

SIMPI turns your existing manuals, listings, and product images into a branded, step-by-step walkthrough your customer scans straight from the box.
No app. No dev work. No translation agency.

  • Cut returns and 1-star reviews from customers who couldn't figure your product out
  • Ship in 24+ languages without waiting on a translation agency
  • Give your customers a branded product walkthrough — voice, visuals, their own pace
  • Update your instructions anytime — no reprinting required

Sounds familiar?

A 2-star review says "instructions are useless." Conversion drops. You can't unwrite it.
The same five setup questions hit your support inbox every day. Your manual should have answered them.
A return comes back marked "doesn't work." Your team tests it. It works fine.
Your next EU launch needs 24 language versions. All you have is one PDF.

Tap through a real SIMPI

This is what your customer sees when they scan the QR on your box. Voice on. Different languages.
Demo output: Bialetti Coffee Maker (20s demo)
Built from a one-page brief. Yours can be live within a day.

Not a PDF. Not a video.

In their hand when they open the box
Yes, QR-code on box
Step-by-step on mobile
Yes
Voice guidance, per step
Yes
Updates without reprinting or re-shooting
Yes
24+ languages, versioned and review-ready
Yes
Links per step - support, spares, upsell
Yes
Understand where customers get stuck
Yes

Not a PDF. Not a video.

Printed manual
YouTube video
SIMPI
In their hand when they open the box
Paper only
They have to search
Yes, QR-code on box
Step-by-step on mobile
Bad on phone
Linear, can't pause mid-step
Yes
Voice guidance, per step
No
Whole video only
Yes
Updates without reprinting or re-shooting
No
Re-shoot the video
Yes
24+ languages, versioned and review-ready
Per-language reprint
Subtitles - no control
Yes
Links per step - support, spares, upsell
No
Description only
Yes
Understand where customers get stuck
No
Basic retention curve
Yes

Up and running before lunch.

Or hand it off and get back to launching.

Self-Serve

Create and publish guides in-house using the SIMPI platform.

Best for: agile teams that want full control and continuous iteration.

Done-With-You

We build the initial guides, your team builds on them for everything that follows.

Best for: teams launching their first guides or building internal capability.

Done-For-You

End-to-end production by SIMPI partners -  from creation to deployment.

Best for: high-volume catalogs, enterprise launches, or limited internal capacity.

Your QR code is a live customer channel.

See exactly where customers get stuck. Step 4 causing 60% of your support tickets? See it Monday, fix it Wednesday — same QR, no reprint.
Translation that stays in sync. Change a step in English; every locale flags for review before publishing. No more hunting for which version of the German manual is current.
Run promos without reprinting. Add a limited-time offer to a step, remove it when it ends. The QR on your packaging never changes.
Turn every step into a sales touchpoint. Spare-part link exactly where a customer needs one. Review request right after the success step. Newsletter at the end of setup.

Built for products people have to figure out

DTC & Amazon Brands

Cut returns, protect your reviews, and help customers succeed after unboxing.

Consumer Goods

Support more markets, more languages, more product lines — without scaling your support team.

Right to Repair

Publish controlled repair guidance and spare part links—  stay in control who's allowed to fix your product.

Questions buyers ask before they sign up

How fast can we go live?

Most brands have their first guide live within a day of getting started. Done-for-you delivery (available as an add-on, included on Enterprise) runs 5 business days from materials in to finished walkthrough out. We work from what you already have — listing copy, your existing PDF, product photos, even a draft in a Google Doc.

What does my customer actually see?

They scan the QR on your box and land on a branded mobile walkthrough — your logo, your colors, your product photos. Short steps they tap through at their own pace, with optional voice guidance. No app to download, no account to create, nothing to install.

Can I try SIMPI before paying?

Yes. Start free, upload your docs, and SIMPI generates a working walkthrough you can edit and preview as much as you want — full editor, AI step generation, all 24+ languages in preview. When you're ready to put a live QR on your packaging, that's when you pick a plan. No credit card to start, no trial timer counting down.

Do I need to reprint my packaging?ustomer actually see?

No. If you already have a QR code or URL on the box, we point it to your SIMPI walkthrough. If not, a sticker gets you live on existing stock today, and the QR can be added to your next print run at no extra cost.

What happens when our product or instructions change?

Update your walkthrough in minutes. The QR on the packaging never changes, so stock already in warehouses stays current automatically. Customers who scanned last month and come back next month see the new version.

How does translation actually work?

Write once in your source language. SIMPI generates each locale automatically, and your reviewer (or your distributor) approves it before publishing. Every change in the source language gets flagged for review in every locale, so versions never drift. Supports 24+ languages including all EU official languages.

What if I want to leave?

Export your walkthrough as a video and take all your generated text with you. Your QR keeps working too — we redirect scans to a fallback URL you control, so customers always reach active content. Nothing is locked in. We'd rather earn the renewal than trap you into it.

What if I sell across Amazon, Shopify, and retail?

One walkthrough, every channel. Embed it on your product page, link it from your Amazon listing, print the QR on your box. Update once, everywhere updates.